According to credible research from iconic research powerhouses, it has been indicated that on demand tv is rapidly replacing conventional television programming. Today more than a third of UK based audiences are now regularly watching on demand content as their preferred television programs. This paradigm shift is attributed towards the fact that conventional television programming schedules restricts viewers with contents to watch. Television viewers are agonized by restrictions provided by television schedules. In comparison, on demand provides flexible viewing.
Another primary benefit with on demand television service is the ability to watched missed shows that can be replayed back. Therefore, overcoming schedule clashes coupled with enhanced flexibility such as the ability to pause, rewind, fast forward live shows. Additionally, viewers can even skip nuisance adverts. With on demand technology users are presented opportunities which enable them to scroll through a library of videos before selecting a program to enjoy. And with thousands of videos readily available, there is always something for everybody.
On demand television shows also enables viewers to only pay for what they have watched. Individuals would rather go for said premium products which enable them to pay only for what they have consumed. In comparison to giving them a weekly, monthly, or a quarterly bill. With such innovation it becomes extremely easy to plan for personal finances.
Connection and Censoring?
In addition, with on demand there is no distance limitations with conventional television channels that are limited with cable access. Broadband internet connection is used to transmit on demand tv signals.
It is also possible to watch uncensored content through on demand television programs. TV channels are not publicly broadcasted but rather users select what to watch or not. It is due to such facts that on demand tv is now revolutionising the preferred way of watching television programming.